Development of Hockey in New Regions

Development of Hockey in New Regions

Methodology and Progressive Technologies in the Project in Cooperation with the NHL and Our Company

Our company is embarking on a new chapter in its history - a contract has been signed to supply the first hockey diagnostic center (under the brand HDC) on a new continent - in Australia. This center will be the first of its kind for the individual development of hockey players in a country that is still considered a "non-hockey" market.

However, interest in hockey in Australia is constantly growing, as evidenced by the organization of NHL preseason games between the Los Angeles Kings and Arizona Coyotes in Melbourne. It is worth noting that the development project of hockey in Australia is directly supported by the NHL.

The introduction to a comprehensive and modern solution for individual player development, and the motivation to bring systematic solutions for the development of hockey players to this new and emerging hockey market, attracted a group of Australian entrepreneurs and professional hockey players to visit our Hockey Development Center (HDC) Czech Republic in Příbram during the month of July 2023.

They had the opportunity to experience the shooting zone on synthetic ice firsthand and were introduced to the modern technologies of the center by our experts. These technologies include the Fusion Skating zone equipped with skating simulators (skatemill), training equipment, multimedia, and player development software, a specialized hockey gym, and the beeSPORT diagnostic system for athletes, along with options for mental training and health monitoring, and much more - essentially everything that belongs to an advanced and comprehensive solution for individual player development.

We are delighted that Australia will become the third continent and the 19th country to utilize the HDTS solutions for player development. We believe that in conjunction with these new technologies and the long-term and consistently evolving player development methodology, we can contribute to the rapid growth in the quality of individual players and hockey overall in Australia.